Kitchen Table is a group of Italian-inspired restaurants and caffès with locations in Vancouver and Toronto. Each concept is rooted in signature charm paired with warm and exceptional hospitality. As lead copywriter, I developed content and social media strategy for each restaurant.

The challenge was to create strong individual brand narratives while staying consistent with the ‘Kitchen Table’ approach. I worked alongside photographers, chefs and management to curate original content that aligned with each restaurant. During my stint, the roster of restaurants I managed grew from five to nine, and I helped launch and establish brand new hotel concepts, including Carlino in the Shangri-La Vancouver and Bacaro in the Fairmont Pacific Rim.