GLASFURD & WALKER

Copywriting | Content Strategy | Brand Narrative | Tone of Voice

Glasfurd and Walker is a Vancouver-based, forward-thinking design studio that specializes in unique and bold visual identities for brands. Their work ranges from branding and packaging design to hospitality and retail concepts, making them a versatile and sought after agency in the design community. As freelance copywriter, I was briefed on projects and wrote website and packaging copy, tone of voice and taglines for a range of companies, including Pure Sunfarms, Burrard Properties and Astra Walker.

ASTRA WALKER

Astra Walker is an Australian-brand that designs and manufactures high-quality bathroom and kitchen fixtures. With a passion for engineering and innovation, Astra Walker aims to offer luxurious and functional products that stand the test of time. I was responsible for creating compelling yet technical descriptions for their various bathroom product lines.

PURE SUNFARMS

Pure Sunfarms is a leading cannabis brand based in British Columbia, Canada. They pride themselves on producing high-quality cannabis using optimized sunlight exposure and a zero-waste approach, and their focus on sustainability sets them apart in the cannabis industry. I was tasked with writing website copy that was both engaging and aligned with their vision, including team bios, product descriptions and mission and value statements.